If you are running PPV, you are most likely scraping URLs. If you are scraping URLs, then you have probably wasted money on bad targets. I certainly have. Here’s a money-saving tip that will keep you from blowing through your testing budget bidding on google.com or answers.yahoo.com:
Go through your scraped URLs before you launch the campaign!
Yes, I understand that if you are targeting thousands of URLs, it can be time consuming to go through them one-by-one. But here’s the trick: you don’t have to! If you have your list loaded up in Excel, just press Ctrl + F to open up the Find menu, and then search for the usual culprits:
google.com, facebook.com, yahoo.com, wikipedia.org, etc.
Alternatively, if you are using AffExpert, you can filter these domains during the scraping process. Just click the “Show/Hide Domain Filter” button on the URL Scraper tool, and it will open up a second box where you can put in the URLs you want to filter out. Done and done.
So there you go, a simple tip that can easily save you $20 a campaign or more.