by Josh Todd on August 31, 2010
by Josh Todd on August 27, 2010
Since the rebill crash there has been a general sense of panic among affiliates. It’s as if there was only one way to make money in the industry, and now that it’s practically dried up, everyone is scrambling. Funny thing is, that’s absolutely untrue! There were affiliate offers long before Acai Berries came on to the scene, and there will continue to be offers that make money.
Official Vehicle of Affiliate Marketing: The Conversion Van
So what are some of the things that are making money still? Here’s what I’m seeing do very well right now.
1. Education
As a vertical, EDU has had its ups and downs. Right now is definitely an up. Not only has it always been a strong performer on email, but lately social media marketers and PPV guys have been seeing the allure of getting paid $30+ for a lead (no credit card required). There are many different flavors out there such as Criminal Justice, Nursing, Massage, Video Game Design, and Web Design. This makes it easy to break down your campaigns and target people that will actually convert.
2. Dating
Dating is one of the oldest verticals there is in all of CPA marketing. It will never go away. Why? Simple: people need companionship. If you’ve read Ca$hvertising by Drew Eric Whitman, dating and companionship ties directly into one of the “Life Force 8″. This means that it is hard-wired into our psyche to want it. You don’t have to sell it to people, they already want it. You just have to convince them that the site you are promoting is the best way for them to get it.
3. Gaming
Gaming can include a lot of different things such as downloads and Facebook apps. There’s money in all of them. The lead gen type offers and Facebook apps are great for social media traffic and PPV, and the download games are great for display and media buy traffic. These offers have lower payouts, but they convert like crazy, especially the apps. All the user has to do is press “Allow” and then you get credited.
4. Email and Zip Submits
Yes, they can scrub hard. And yes, the payouts are low. But these things are still around for a reason: they work. Ruck from Convert2Media has posted a couple of awesome tips about how to promote these for low bid prices and competition. You may need to rotate a few to find some that will stay alive for longer, but trust me, they exist. I’ve seen affiliates do 20,000 leads on one single email submit offer over 3 weeks with no scrub in sight. For real.
These are just some examples to get you started. There are many more offers and verticals out there that are alive and well. Take some time to test out some new things you wouldn’t normally consider, like offers with lower payouts. They may surprise you.
by Josh Todd on August 23, 2010
If you are reading this right now and you are a PPV marketer, we need to come to an agreement on something. I know when it’s late and you are about to go to bed, it can be tempting to log on to TrafficVance and hit that shiny “Make My Bid Highest” button just to make sure that you are getting all of the traffic. Too bad.
Every time you push that button, you are just handing money to TrafficVance or DirectCPV or whatever network you are using. See, it doesn’t just automatically figure out the least amount that you would need to bid to get the #1 spot, it overbids it. A lot. Like 5 times more than you could have been paying. It only takes $0.001 (that’s a tenth of a cent) to outbid someone. But when you hit the evil button, it raises your bid by $0.005. That makes TrafficVance happy, but it makes us pay too much money.
So let’s all just agree right now to take the extra 30 seconds it takes to log on, check the rank for our top keywords and URLs, and add $0.001 instead. That is all.
