If you’ve ever searched Google for the answer to a practical question (and who doesn’t?), you have probably seen the website eHow.com. It seems to appear on the first page of results for literally thousands of unique terms. What you may not know is that the company behind eHow.com, Demand Media, has created a cash machine so big that Wall Street and even Google itself has taken notice.
Essentially, Demand Media is a massive content creation company. But instead of using employees to do the work, they outsource it all to freelancers. Authors get paid a set price per article, and they are encourage to crank out several at a time with strict deadlines. If you like writing but don’t have the time to create your own blog, this actually could be a nice way for you to make a little extra cash on the side.
I can’t help but be impressed by Demand Media and what they’ve done. They took a simple concept that’s been around for ages, Article Marketing, and scaled it to an unimaginable degree. The company is rumored to be worth around $1.5 Billion. It will most likely be acquired by a major public company or have an IPO of its own in the near future.
The reason I felt this was worth a post is to remind all of us of the power of the internet and the opportunity that we have each and every day to get a piece of it. Don’t get discouraged because you got in the game too late, there is so much money to be made out there. The world hasn’t even begun to realize the changes that the internet has brought into our daily lives, and the more it gets integrated, the more opportunity there is for us to make money.
You don’t have to create something completely unique and original to make millions of dollars. Just ask Google. They certainly didn’t create the search engine, they just built a better one. All you have to do is keep your eyes and ears open, and when you see something that could be done better or bigger or more profitable, do it!